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Big Words Radio Turning Point

July 26, 2011

The fourth year for Big Words Radio could be the final one.

 

Downloads have been dropping steadily for the last two months.  I like to stay productive, but I don’t see a discernable benefit to putting so many man hours into punching up a prospectus, booking guests and slaving over the production, sound editing, intro and outro music and everything else involved with each show if the audience isn’t there.  This time last year the show was on a roll while it was nearing extinction on Mypodcast.com.  Roll the calendar forward by twelve months and we’re moving in the wrong direction.  I’m not quite sure what’s happening or where my crowd went where the radio show is concerned.  The books are selling better than they ever have.  Site hits here & everywhere else have been blowing up.  The new Twitterverse following is growing exponentially.  Big Words Radio is dying a slow death & it doesn’t make sense.  Like some hosts I could pretend that the show is better than ever, but I deal in facts and abide by honesty.

Here’s what’s going to happen: If I don’t see a marked increase in free subscriptions on iTunes or a spike in downloads on Mevio.com by the end of this summer, the show is over.  It’s that simple.  I’m not going to keep investing what little free time I have into trying to make people laugh with over the top outrageous comedy if you’re not down with the cause.  In for a penny, in for a pound.  Now’s the time to show me if you’re listening because if you’re not, I’m not doing it anymore.  I’ll pick up my toys and go home.

Maybe the podcasting boom has burst.  Maybe all of you are busy this summer (very probable).  Maybe my readers only have so much time that they’re willing to devote to waxing my ego.  I get that.  In case you haven’t noticed though, I deal in absolutes.  If the show isn’t growing, then it’s time to close the door.

My career as a writer is turning a very sharp corner this year in an incredibly positive way that I never imagined it would & it’s all happening this year at a lightning pace.  As a podcaster, not so much.  Half of my life is most likely over, so I’d like to make good use of the next half.  Please let me know how to invest my time wisely.

Some radio hosts and some writers can create without one person reading or listening.  I’m not that kind of person anymore.  I’ve got too many plates in the air to play by those rules.

If you want the show to go on, hop onto iTunes & subscribe to Big Words Radio in the podcast section under the ‘Comedy’ listing.  Download your ass off.  There are almost 92 hours of material that’s pretty damned funny.  It’s been a good run, but it might be time to hang up my hat and say farewell.

If you don’t have an iPod, surf on over to:

http://www.bigwords.mevio.com

Download 5 episodes.  Download 92 episodes.  Tell a friend.  Listen in your car.  Please spread the word.  It’s been real and it’s been fun, but this could be the tail end of it.

 

It’s up to you.

Tom Waters

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