Posts Tagged ‘eve barbour’

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‘Sweet Is The Smell Of Success’

July 11, 2011

After four long rewarding and exhausting months of promoting Mockery as well as Random Thoughts From A Broken Mind  in the newspapers, on the radio, on the web and in bookstores, coffee houses, bars and anywhere else that would have us, Mark McElligott and I have earned a much needed break for the rest of the summer.  Our little tour was tremendously successful despite spotty attendance, unusual time slots, double bookings (in two separate cases) and other Spinal-Tap-esque occurances.  Mockery is on track to outsell every book I’ve released so far and it’s been selling faster than any book I’ve sold so far.  My wife remarks that every book looks better and tighter than the last.

Poke The Scorpion With A Sharp Stick will be fun to promote, but it’s going to be more of a Travelling Wilburys deal: getting together with old friends and just having a good time for the sake of it rather than running full steam ahead to make money.  I’ve decided to wait until September for any serious promotions but I may pop up in a few unusual places in August.  I was asked to be a celebrity bartender for the third week in August and I may accept.  Mark and I have already booked a convention show at the Marriott in October.  Aside from that, I’m at ease for the next month and a half.  I’ve never traditionally enjoyed promoting books in public settings but this time around was different.  Mark McElligott was a true joy to partner with and we had more laughs than I ever would have expected.  I think that carries through on the live concerts that we decided to post on Big Words Radio.

Brennan’s Bowery Bar was a smash hit last night.  We had a solid turnout and it’s the first reading I’ve ever had where the average book sale was three different copies.  We made a boatload of cash and I’m grateful for every penny we made.  Thanks are in order to Dave Shatzel, Eve Barbour, Jen O’Hare, Lynn O’Hare, Eve Barbour, Nicole Cook, Fred Peterson, Joshua Hanzlion, Jeff Collins and everyone else who turned out last night.  It was the best way to end a long and winding promotion and we’re going to head back to Brennan’s in the fall for the same deal.

As for the rest of the Mockery & Random Thoughts junket, thanks are in order, so here goes: Eve Barbour, Brian Platter, Stephanie Rhinehart, Ryan Miller, Jennifer Lysiak of Metro Source, Jolene Zanghi from Bee Group Newspapers, Brian Kahle, RD Pohl from the Buffalo News, Geoff Kelly from ArtVoice, Dee’s Firehouse, Don and Jon from Don’s Atomic Comics, Maryan’s, Nance Gardner Lang, the Lancaster Public Library, Dog Ears Bookstore in South Buffalo, Jonathan from Talking Leaves, Christy from Rust Belt Books, Tom and the rest of the gang at Finnan’s, Dave Waters, Dave Lopian, Duane Muth, Stockman’s Tavern and every single one of you who were kind enough to come out and see us.  It’s been a long strange trip and this tour of duty is finally over.

This autumn will be a whole different animal.  Mark McElligott will be joining me for some of the promotions while Dave Waters and JR Finlayson will be partnering up for others.  We’re setting our sights for larger territory and we won’t stop at any state line either.  We’re well equipped to take Buffalo by storm all over again and we’re popping out to Rochester, Alfred, Philadelphia, NYC and possibly Charlotte, NC if a few free plane tickets come our way.  This year has been an incredible turning point so far and the last ten are truly starting to pay off exponentially.

 

Thanks for being a part of it,

Tom Waters

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Miscellaneous

February 8, 2011

            A lot of projects are in the planning stages currently and it’s more a matter of juggling and strategy than inspiration and execution.  Book 9 (Mockery) is in the last legs of pre-production and designer Eve Barbour and I are aiming for a hard April launch.  I’ve always been fond of doing book launches on April Fool’s Day (which falls on a Friday this year), so don’t be surprised if you hear about a large public event and bookstore insertion then.  At $15, it’s the lowest launch price of any rant collection I’ve ever released, so I’ll be shooting for volume rather than profit margin. 

            After that, Mark McElligott and I will be going into pre-production on his book, Random Thoughts From A Broken Mind while we schedule appearance dates at the same time.  We’re looking at a summer release date for his book around the same price point.  While Mark’s never published a book before, he’s got a diverse back ground in music, cartooning and stand-up comedy that should translate well on stage once he gets up and running.

            As for the radio show, Eisner and Harvey award winner Dylan Horrocks (Hicksville) will be talking to me and co-host Terry Kimmel on Thursday, February 24th.  Mark McElligott returns as my guest in March and in April I’ll be discussing the hilarious and often controversial books of Mark Kalesniko (Alex, Mail Order Bride). 

            After agonizing over how and when to release the autobiography (Icarus On The Mend), I’m leaning towards publishing a limited print run of 100 hardcover first editions in 2012 for around $29.95 with no complimentary copies for the local or national media included.  Everyone who knows about the book wants to get their hands on it right away, so I might as well give you all what you want.  Once those hundred are gone, I’ll release two volumes of trade paperbacks for $15 each with complementing photo negative covers and possibly an additional chapter. 

            As for the third poetry collection (Poke The Scorpion With A Sharp Stick), I’m not sure how to gauge demand for the book, so don’t be surprised if it’s released alongside one of the autobiography print runs.  While both Breathing Rooms reached (and exceeded) the 100 copy mark, they’re more a labor of love than a concerted business decision.  Poetry is a tough sell in any market, so I was glad to net over $2000 on the first two in the first year.  The third collection will be the last for a long time, so hopefully readers will enjoy the aftermath to Breathing Room by realizing that the content is new and unusual, not just scraps left over from the first two books. 

            I’ve never had this much material on the slate before at any one time.  Hopefully by 2013 I can buy back the rights to Born Pissed and Zany Hijinx, relaunch them with better cover designs, tighter editing and a lower price point.  If there’s one single piece of advice I can offer budding writers, it’s this: Don’t publish with America House.  There’s no reason why you should give 90% of your royalties away to a publisher for a manuscript that you put 100% of your effort and inspiration into. 

            It’s a bittersweet situation to be in.  I’ve got three years before I have to write another word.  I’m considering writing a novel, but for the time being I’m going to rest and relax since this is the calm before the promotional storm.  Thank you for reading and supporting my work.  People often ask me ‘Do you make any money off of your books?’ and my answer is always that I wouldn’t keep putting them out if I didn’t.  From a fiscal standpoint, 2011 is going to be a great year to make money while making people laugh at the same time.

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